14 December, 2010

So Much More than Just a Book: the Bookazine

12th December 2010, Johannesburg: Entertaining, easy-to-read and affordable – the Bookazine ™ has arrived and will be available in selected C N A stores across Gauteng and all major holiday centres from December 14th.  Published by Nollybooks,
the mass market imprint of MME Media SA, the book has been reinvented and at R49.95, now offers so much more for the reader.
“Bookazines are all about entertaining the reader in a fun way. It’s the closest thing to having a soap opera in your hand,” says MME Media founder Moky Makura. Aimed at the young (16 – 24) urban mass market, Nollybooks Bookazines not only thrill and entertain, they also inform and educate in an interactive way. In addition to a full and locally written South African manuscript, they include discussion points for book clubs, word puzzles and quizzes, a mini-dictionary, a celebrity book interview, and readers are introduced to a sassy character called Sis Nolly who brings the Nollybooks’ brand to life.
The books are written by South African authors, many of whom have been published for the first time. The stories reflect the lifestyles of young South Africans, giving them content they can relate to.  
Nollybooks are launching their range with a fun series of  four ‘Chic Lit/ Romance titles. Finding Arizona by Michelle Atagana which tells the story of a student journalist whose love live becomes inextricably linked with one of her university lecturers; Unfashionably in Love by Sabina Mutangadura about a fashion intern who makes a mark in her new job attracting her boss’ attention; Lights, Camera, Love by Bronwyn Desjardins set in Natal on a movie set and  the hilarious Looking for Mr. Right by Cheryl Ntumy which tells a cautionary tale of the Internet dating game.
“Africans want to read stories that reflect their lifestyles and aspirations,” says Makura about Nollybooks’ objective to create content that’s relevant to young South Africans.  “But what is more important is that it is brought to them at an affordable price,” she adds.
Nollybooks Bookazines are on sale now.
           
Visit the website: www.nollybooks.co.za
For Further information, please contact Moky Makura 082 561 0096 or email us at info@nollybooks.co.za

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